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The state of talent optimization 2020


Learn how to create a job ad that attracts the talent you seek.

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100 Words & Phrases to Use In Your Job Ads

Download the free guide "100 Words & Phrases to Use in Your Job Ads" and start crafting ads that attract the talent you're looking for. 


Hiring Managers are best positioned to attract top talent when they’re equipped with the right tools—like a compelling job ad. 

Most companies struggle with common challenges.

Stop struggling and start thriving.

Straightline Consulting Group
We are Talent Optimizers

We provide the tools and training to develop your people plan and align it with your business plan so you can achieve your business goals. 

Start hiring and keeping the right people.

Attract the right talent.

Here’s the bad news: 99% of job descriptions are painfully long and boring.

Here’s the good news: 99% of job descriptions are painfully long and boring.


Since so few companies invest time or effort in writing compelling job descriptions, you have an enormous opportunity to stand out.


Job postings can be so much more than a list of requirements — they can strengthen your employer brand and inspire the right candidates to take action.


All of your candidates — whether passive or active — will read your job descriptions at some point in the hiring process. Why not use them strategically to grab and keep the attention of the candidates you’re really after?

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